DSPolitical Helps Montana Democratic Party Target Digital Ads Directly to Voters Who Could Lose Coverage Under GOP Healthcare Plan

WASHINGTON, DC – Today DSPolitical, the world’s leading voter targeted digital ad network, revealed that it is using highly-targeted digital ads online and on mobile devices to help the Montana Democratic Party reach voters who could lose coverage if the GOP healthcare bill passed by Congress earlier this month becomes law.

“This is precisely why targeted digital advertising built on the best data is so important and effective – because you can reach voters with ads driving home messages that they truly care about. Millions of Americans could be left without coverage if the Republican Congress is successful. They deserve to know before it’s too late,” said Jim Walsh, co-founder and CEO of DSPolitical.

“We’re excited to be partnering with DSPolitical to make sure voters that stand to lose coverage under the D.C. healthcare bill know that Greg Gianforte says one thing about the issue to Montanans and another thing to D.C. lobbyists. He simply can’t be trusted,” said Nancy Keenan, executive director of the Montana Democratic Party.

The targeting of these voters is part of a five-figure digital ad buy (ad samples: 1, 2, 3, 4) that includes banner, Facebook, and pre-roll video ads exposing Republican nominee Greg Gianforte (R-MT) for trying to have it both ways on healthcare reform. Beginning today, DSPolitical will also be making the targeting of these voters available to all Democratic candidates and progressive causes.

Enabling clients to reach those impacted by the GOP’s proposed healthcare law furthers DSPolitical’s mission to pioneer the best integration of data and technology to persuade audiences and deliver wins for progressive candidates, causes, and issues with the most efficient and effective digital advertising campaigns in politics.

ABOUT DSPOLITICAL

DSPolitical is the world’s leading voter targeted digital ad network having delivered several billion-voter targeted digital ads online and mobile devices. The company pioneers the best integration of data and technology to persuade audiences and deliver wins for progressive candidates, causes, and issues with the most efficient and effective digital advertising campaigns in politics.

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